The Guestrax platform

Guest WiFi is only
the beginning.

Transform a connection into visitor intelligence, meaningful engagement and measurable return visits.

Book a demoSee how it works ↓
Guestconnects
PortalProfileSegmentReturn

A connected visitor journey

One platform.
Four useful stages.

Guestrax keeps the relationship connected from WiFi access through to subsequent recognised visits.

01
⌁

Connect

Design branded portal experiences and collect the right visitor details and permissions.

02
◎

Understand

Build profiles from visits, Controllers and meaningful venue areas.

03
↗

Engage

Create behavioural segments, campaigns and visit triggered automations.

04
↻

Measure

Follow campaign performance through to recognised physical returns.

01

Portal designer

Create a branded guest WiFi experience that feels like part of your venue, not a generic network login.

02

Guest sessions

See the recognised activity behind each connection while retaining Controller and area context.

03

Contacts and consent

Build persistent profiles with a consent history that records wording, source, time and withdrawal.

04

Segments and campaigns

Build audiences from real visits and retain Guestrax as the system of record, regardless of delivery provider.

Go deeper

Visitor intelligence

Understand behaviour across visits and venue areas.

Explore →Automations

Respond when something happens in the real world.

Explore →Return attribution

Measure engagement beyond the click.

Explore →

Explore the platform

See Guestrax working with a venue like yours.

Book a demo

Inside the current application

Four connected workspaces.

Guestrax already combines the guest facing experience, visitor intelligence, marketing engagement and UniFi operations.

GUEST EXPERIENCE

Portal design and publishing

  • Portal creation wizard and visual designer
  • Reusable portal designs and live preview
  • Media library and venue plan blocks
  • Assignments across Controllers and SSIDs
VISITOR ANALYTICS

Behaviour inside the venue

  • Guest sessions and contact profiles
  • Dwell trends and hourly heatmaps
  • Zones, movement paths and drop-off
  • Repeat visitors and venue maps
MARKETING

Audiences and engagement

  • Consent history and persistent contacts
  • Built-in and custom segments
  • Native campaigns and recipient snapshots
  • Provider-neutral automations
UNIFI OPERATIONS

Operational visibility

  • Controller connections and status
  • AP, client, SSID and VLAN views
  • Traffic, latency, loss and jitter history
  • NOC, client tracker and threat monitoring